To sell more.
Logic vs. Emotion
The number of agents joining year after year is growing; in the second quarter of 2023, the number of people working as Insurance and Financial Services Agents (account executives) grew by 92.3% vs. the first quarter of 2023 ¹.
This growing number translates into excellent commissions and a degree of work autonomy; however, it requires dedication and effort to stand out among so much competition. To help you achieve this, we're sharing a guide with initiatives to capture the customer's attention using two approaches: logical and emotional.
Insurance myths
Insurance is an intangible asset, which some companies consider unnecessary.
Insurance policies are not immediately available.
There is a perception that insurance represents an expense.
Logical facts
Protecting yourself and your loved ones is a wise decision in financial terms.
To provide policyholders with an immediate benefit, several insurers have reached agreements with other companies, such as discounts on cards or promotions.
Cleaning, Resin and Endodontics
With Dentegra: $593 MXN
Without Dentegra: $4,940 MXN²
Dentegra dental and vision insurance is a tangible benefit for employees (you don't have to be sick to use it).
Wellness programs strengthened
They foster loyalty and commitment to the company.
Our dental insurance includes 2 evaluations and cleanings per year, making it an immediately usable and tangible benefit .
Our dental and vision insurance is tax deductible .
People with dental insurance are motivated to visit the dentist more often, leading to a state of overall well-being and improved finances through prevention.
Arguments that invite reflection
Sources:
¹ https://www.economia.gob.mx/
² Example with a 20% copayment (according to the contracted plan). Dentegra offers a 20% discount on procedures not covered (see contracted plan). Each dentist's fees depend on the type of office, location, materials used, or promotions.
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